1.Company Information
Incorporated in 2020, Toss the Coin Limited is a marketing consulting firm that specializes in providing tailored marketing services to clients, particularly in the B2B tech sector. The company has extensive experience working with both large and small technology organizations, helping them craft their go-to-market (GTM) strategies. Their offerings range from branding and content development to website design, social media campaigns, customer success management, and design thinking-based workshops.
As of September 30, 2024, Toss the Coin Limited employs 43 professionals. The company’s service portfolio includes a variety of specialized areas:
- CMO Office: The company provides strategic consulting and advisory services to small and medium enterprises, acting as an outsourced Chief Marketing Officer (CMO) to help shape their marketing strategies.
- GTM Office: This service focuses on short-term projects, assisting organizations in building their brand identity, developing websites, and creating go-to-market materials such as pitch presentations, brochures, and emailers.
- Sales Enablement: Toss the Coin offers demand generation, Request for Proposal (RFP) strategy and content, and performance management services to support clients in optimizing their sales processes.
- Design Studio: The company’s bespoke design studio provides a wide range of graphic and video services, including presentation enhancements, graphic design, video production, UX/UI, and 3D design.
- Internal Branding: Toss the Coin assists major Global Capability Center (GCC) players with employer branding services aimed at attracting and retaining talent.
- Kathai AI Solutions: This internal vertical focuses on the development of AI-based APIs to address common marketing challenges, offering clients cutting-edge solutions through artificial intelligence.
Strenghts :-
- Expertise in B2B tech, enabling tailored and effective solutions based on industry trends.
- Small size allows for rapid adaptability, enabling quick strategy adjustments and responses to feedback.
- Personalized attention fosters strong client relationships, resulting in loyalty and valuable referrals.
- Focus on innovation and experimentation with new strategies, technologies, and creative campaigns to stand out in the market.
- Lower overhead costs enable competitive pricing, appealing to budget-conscious clients.
- Strong commitment to customer needs, providing exceptional service that builds long-term, trust-based relationships.
- Robust digital marketing capabilities and continuous learning ensure market leadership.
2. Objects of the Issue (Toss The Coin Limited SME IPO Objectives)
The company intend to utilize the net proceeds of the Issue to meet the following objects:
1. Funding capital expenditure for Development of Microservices Application.
2. Funding capital Expenditure for opening New Offices
3. Funding Working Capital Requirement of the Company
4. General Corporate Purpose
3.Toss The Coin Limited SME IPO Registrar
Link Intime India Private Ltd
Phone: +91-22-4918 6270
Email: tosscoin.smeipo@linkintime.co.in
Website: https://linkintime.co.in